Dr Loretta

Concentrated Firming Serum

$105.00 CAD

This medical-grade serum supports your skin's collagen and visibly firm skin whilst replenishing moisture levels. The hero in the concentrated firming serum is 0.5% Retinol, renowned for its anti-aging properties but often at the cost of initial skin irritation. 

Dr Loretta's concentrated firming serum works by combining retinol whilst delivering a boost of hydrating lipids which minimizes irritation but maximizes results. 

Combat wrinkles, fine lines and fade dark spots/ hyperpigmentation for renewed, plump skin. 

Suitable for retinol experienced retinol users and newbies alike, made for those wanting to target the signs of aging. 


Ingredients: Cyclopentasiloxane, Ethylhexyl Cocoate, Dimethiconol, Glycine Soja (Soybean) Oil, Retinol, Lecithin, Phenoxyethanol, Phospholipids, Glycolipids, Glycine Soja (Soybean) Sterols.

How to use: Apply to face, neck and back of hands nightly after cleansing for the first two weeks, following up with the Concentrated Firming Moisturizer. Always apply SPF the following morning. 

Start slow, incorporating into your routine 3 nights a week and building up gradually until you can tolerate using every evening and never apply to skin that is red, peeling or irritated.

About Dr Loretta: Dermatologist formulated, family-owned skincare brand with scientifically backed results. All cruelty-free, vegan and made without sulphates, parabens and other known irritants. 

Founded through Dr Loretta's life-long mission to understand why our skin ages and how we can incorporate effective products into a simplified routine that combats the primary causes: pollution, light, climate and irritants. 


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  • Canada Post 
  • Free for Canadian orders over $200
  • Flat rate of $15.00 anything under $200
  • Flat rate of $20.00 for Express Shipping 1-3 Business days, all orders.


  • USPS
  • Flat rate of $20 for all American orders

Rest of world:

  • Flat rate  $45 

Vancouver in-store pickup:

  • Free in-store pick up option available at check out.
  • When selected we will have your purchase ready for pick up within 4 hours of purchase.

All Prices listed in CAD

*Please check spam folders if you do not receive confirmation email right after placing order.

A shipping confirmation with tracking will be sent when your order has been shipped. Domestic orders will be shipped via Canada Post. International orders are shipped via Canada Post or USPS Priority International. Please note that the typical ship time is 2⁠—5 days. We are not responsible for items lost, damaged or stolen in the mail. 

If you have placed an order shipping to a destination outside of Canada, tax, customs and import duties will be levied by the client's local government on top of our shipping cost. All additional taxes and fees are the responsibility of the customer. This can range from 10% to 40% of the order value. Items will be shipping from Vancouver Canada, with an official invoice declaring the exact total of merchandise purchased in Canadian Dollars.


dr.Loretta skincare ships in canada


Dr Loretta

Award-winning, dermatologist formulated products to combat pollution, light, climate, & irritants. Skincare for the real world. 

Dr. Loretta products are cruelty-free, vegan, and formulated without sulfates, parabens, and other known irritants.

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